If you own or operate a summer recreation hot spot, you know you need sound marketing to best the veritable sea of competitors and grow your business. From waterparks and thrill parks to zoos,...
Marketing
Pepsi reportedly paid $1 million for its latest logo incarnation; Coca-Cola has kept the same $0 logo for more than 100 years. BP is said to have paid $211 million for its logo; Nike just $35....
Banner marketing can be a powerful way to promote your products and services to local customers, at trade shows, and at events. Banners are big, so they stand out and get noticed; and large banner...
Want sizzling sales this summer? Start with the following 25 cool summer marketing ideas.
1. Give away cool (branded) stuffForget the umbrellas and koozies, this summer get in your customers...
You know door hangers can be powerful marketing tools, but planning a successful door hanger marketing campaign requires a bit of strategic thinking. To maximize ROI, you need not only a...
Door hangers are a great way to get your small business in front of a targeted audience, especially if you’re looking for a great way to promote your products and services this summer. Door...
Direct-mail postcard marketing can be an incredibly-effective way to generate leads and motivate sales, provided you can optimize your postcards for success. Unfortunately, many small businesses...
Mother’s Day is an excellent opportunity for many small businesses to boost sales. Like any opportunity, you’ll need to effectively market your Mother’s Day promotions to see a spike in sales....
Booklet cover photo by arquiplay and design by Lara McCarron for Association of Marshall Scholars
If you operate a small business, know this: booklet printing is good...