Marketing

You’ve printed a professional business card, a cool sticker or an informative brochure, now what? Marketing to the rescue! All the designing and printing in the world won’t help you, if you can’t spread the word about your business, product, service or event. We can help! Below you will find PsPrint Blog posts jam-packed with clever marketing ideas to help you market your business, product, service or event.

July 6, 2015

  Want to craft a compelling direct-mail postcard design that helps you boost leads, sales, and ROI? This installment in PsPrint’s “The Perfect Direct-Mail Postcard” series covers postcard...

June 29, 2015

Summer can be a slow season for some retailers as families focus on travel before the fall shopping spree; however, that doesn’t mean you can’t still promote profitable summer sales with an...

June 28, 2015

Showcasing your customers in your print newsletters is a great way to express customer appreciation. Not only that, but featuring customers in your newsletters also helps you promote your products...

June 21, 2015

Demonstrating appreciation for your customers is a great way to foster long-term loyalty, and one of the best ways to show customer appreciation is to print loyalty rewards cards. A loyalty...

June 17, 2015

When your customers feel appreciated, they’ll reward you with loyalty. If you sell retail products, a members-only catalog can help your best customers feel appreciated and not only reward them...

June 14, 2015

Jerry Gregoire called the customer experience a competitive battleground, a poignant thought for today’s small businesses and marketers: with so many competitors vying for your customers’ business...

June 10, 2015

Folded business card by Muhammad Gohar Shafique

Folded business cards double your marketing real estate, but what should you do with the extra space? Put it to work for you,...

June 8, 2015

Direct-mail postcard marketing can be one of the most powerful strategies you adopt for your business, but it’s critical to get everything right in order to maximize your return on investment....

June 7, 2015

You know how important color business cards are at networking events; they’re the leave-behinds you hand out to new connections to facilitate follow-ups. Thus, it stands to reason business cards...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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