One of the fantastic things about working at PsPrint is seeing all the creative ways small businesses promote themselves. Don’t get me wrong – PsPrint serves big and little companies alike, but we understand that oftentimes, the smaller the business, the smaller the marketing budget. That’s why, as I see the printing orders come through, I’m always impressed at how savvy our customers can be. From nonprofits to neighborhood mom’n’pops to startups, PsPrint customers follow the K.I.S.S. (Keep It Simple, Stupid) method and opt for old-fashioned flyer promotions that get their messages into as many people’s hands as possible. As with Victory Burger in PsPrint’s hometown of Oakland, Calif., they crowdfund through sites such as Kickstarter, raising awareness with sticker handouts. And like Creativebug, they let potential customers know of their new companies through postcards and direct mail. If your small business is trying out a new piece of print marketing, please let me know in the Comments below! For even more print design inspiration, be sure to check out last week’s “Hot Off the Press.”
Sticker for Urban Craft Uprising
Postcard for “Chemistry” fundraiser for Mission Country Club and Champagne and Nettles
Greeting card for Monroe Crossing
Club card flyer design by Kristen Tent Gillette at The Green Apartment for Sissy Ships fundraising party for QWOCMAP
Square business card design by Qulture Qreative for Cheeky’s
Sticker for My Place Downtown
Business card for Trust General Store and Cafe
Greeting card for Children’s Cancer Center
Business card for New Leaf Extracts
Postcard for Joseph Beer
Wedding invitation design by the couple
Postcard for Creativebug
Business card for North Bay Cardservice
Postcard for ODC
Sticker for Victory Burger
Postcard design by Barbara Duffield for her Bunny Noir art site
Booklet for Brown’s Photography
Postcard for Spoiled Bacon Marketing
 | Jennifer Moline writes for the PsPrint Blog as well as maintains its Twitter, Facebook, Google Plus and Pinterest presence. She also guest blogs for such notable graphic design blogs as Fuel Your Creativity and Inspiredology. She’s previously written about technology and small business for news websites, magazines and newspapers. In her off-hours, Jennifer can be found roughing it in the mountains or tucked away in a movie theater. |
[...] see it in the Comments below. If you seek more inspiration, then be sure to read last week’s “Hot Off the Press.” Bookmark for LOSCON Vinyl banner for the outside of Stillwater Creek Vineyard’s tasting room [...]