Ever looked at someone’s logo and thought, “I would never eat there! I would never shop there! I would never take my child there!” It saddens me when a company is completely oblivious to the type...
Printing
Every business from the major corporation to the home-based business needs promotion; a way to get your name out to your target market. Even if you’ve had your business for a while, you may be...
You are probably thinking that anyone who says there are benefits of economic recessions is off their rocker, but you would be wrong. This post will try to help you to understand that there can be...
I’m sure people tell you all the time what a talented design prodigy you are. And, of course, you don’t let it get to your head (smile), but you might look at your work and think, “Wow! This is...
I’ve had my graphic design business for four years now, and I think the part that continues to hit me over the head the most about owning my own business is … well … the business part! If I could...
Do you see someone’s flyer and say, “How did they do that?” Or you see someone else’s website and wonder, “Where did they come up with that idea?” I’ve done it too many times to count. But one...
If you’re a graphic artist, I’m sure you can agree with me when I say, enough Scriptia! Enough Times New Roman! Enough Zapfino! Sure, these fonts are pretty, and if used correctly, they can...
Grabbing the attention of potential customers is the name of the ad game. Which way is the best way to do that? Can it be done with an insert or a full-page ad, or is a smaller ad going to be...
In the world of print ads size does matter. Not just size, but staying the same size with your ads. Having to down-size your print ads has a lot to say about your company.
Always increase...