Sending out invitations doesn’t have to be daunting. If you don’t want yours to look like everyone else’s box invitation cards but your graphic design skills are lacking, then check out PsPrint’s...
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[caption id="attachment_10944" align="alignleft" width="198" caption="Magnets Galore! Image via Flickr user atomic jeep."][/caption] Giving away a free item or "freemium" is one of the most...
Postcards may be an inexpensive way to market your business, but no matter how affordable postcards are, there's no excuse for sending out a careless campaign. Put some thought and planning into...
When you went into business you probably spent countless hours analyzing your business name, and for good reason. Your business name plays an integral role in how your company is perceived and...
If you're a small business and you want to get a lot of attendees for a business event – and I mean if you're really serious about success – then I present you with a challenge: send personalized...
The annual Consumer Electronics Show (CES) always unveils drool-worthy new gadgets. And while “consumer” is in the title, the trade show also produces technology that is geared toward business....
Coming up with a great postcard design will definitely make your clients happy, but having their postcards rejected by the postal service will make them very unhappy very quickly.
As a...
I realize that direct marketing has been discussed ad nauseum on the Internet and in the classroom. You can read until your eyes burst and your stomach turns and still not understand what is going...
While a website or a toll free telephone number are both excellent channels for receiving response to direct mail, a mail response card can also add a lift to your response. That's because many...