Cloud commuting is a fairly new term — an upgrade if you will — for outsourcing. Outsourcing has suffered a bum rap from people whose perception is company owners laying everybody off to start again w...
August 12, 2009
This is one of the fundamentals of graphic design and a very important part of maintaining a great relationship with your printer! Resolution.Resolution is the degree of sharpness of a computer-genera...
August 11, 2009
Distribution is yet another service that a client of yours may need. And you thought you were just an artist…After a client finishes a design with you, and they have their print order completed, they...
August 11, 2009
A few short years ago MySpace, Facebook and others of their ilk were considered to be a domain of the young. Only college and high school types would use this kind of technology. Actually, this was t...
August 10, 2009
I decided to write this article because lately I’ve gotten several requests for writing copy for various materials such as brochures, flyers, taglines, etc. I’ve always followed my own personal rule o...
August 10, 2009
I guess all I want to do is rant and rave a little bit. I have a pet peeve that should be aired and maybe it is one that I share with quite a few of you. It is outsourcing. Don't get me wrong, I am no...
August 5, 2009
The best way to get any idea off the ground is to gather a group of people involved in your project and brainstorm. Brainstorming is simply a spontaneous group discussion to produce ideas and ways of...
August 4, 2009
As I’ve often said before, logos are probably the No.1 thing that I get asked to do by my new clients. Creating great logos is an important skill to master, simply because most business marketing rev...
August 4, 2009
In my last post I introduced the four elements of website presentation. Now, I will go more in depth to show you what I mean. Engage Engage the audience with something entertaining. Do it with talking...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
