One of the biggest mistakes I see many small businesses – especially startups – make is that they try to market like everyone else does. That is to say, they see what their competition is doing, and t...
November 18, 2013
[caption id="attachment_40054" align="alignright" width="197"] Print door hangers like PsPrint customer TLC Landscaping Services.[/caption] If you operate a small business, you know how difficult it c...
November 18, 2013
[caption id="" align="aligncenter" width="600"] photo credit: jbhthescots via photopin cc[/caption] I recently ran a Google search for “Black Friday marketing checklist” and was disappointed to learn...
November 17, 2013
Good food, good times with family and (hopefully) great football: that’s what Thanksgiving is all about in my house. Many Americans share similar traditions, perhaps with a dash of Black Friday ads. A...
November 14, 2013
Blue is the most popular color in the world. In fact, 40 percent of people worldwide name blue as their favorite color. Blue is one of the top five color choices for brands and home paint (though, cur...
November 13, 2013
For the holidays, PsPrint is turning into Santa's print shop! Attention all Bay Area PsPrint customers: For the holidays, the Customer Center in Oakland, Calif., is turning into a Toys for Tots drop-o...
November 13, 2013
"I wish to be Batkid.” It’s a lot of kids’ – and adults’ – fantasies, but Make-a-Wish is making it a reality for 5-year-old Miles. On Friday, San Francisco is transforming into Gotham City so that Mil...
November 13, 2013
Have you launched your holiday marketing campaign yet? If not, my next question is: what are you waiting for? The end-of-year holidays represent one of the best sales seasons for retail and servi...
November 12, 2013
Something all graphic designers should be thankful for is the willingness of many other graphic designers to freely share resources. Photoshop freebies top that list, given the software’s popularity a...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
