Brochures come in many forms — postcards, tri-fold brochures, flyers, etc. — but there are a few tips that need to be followed when you are looking for a template to guide you through the creation pro...
June 7, 2009
Starting your design project right can help you finish in front of the pack. We designer are notoriously right brained, creativity dominates and defines our lives. We are good at making connections, b...
June 4, 2009
Have you ever received a direct-mail piece that was so different that you saved it and put it in your “I wish I’d thought of that” file? My files are filled with an abundance of great designs. The one...
June 2, 2009
You may feel a bit lost after launching your company website. This is especially true for small business's that do not have an IT guy let alone a whole department. Your biggest wonder is why you are n...
June 1, 2009
SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. It’s used to measure a product or organization and its environment. Many times this is the first step that marketers take to ge...
May 19, 2009
<!-- @page { margin: 0.79in } P { margin-bottom: 0.08in } -->As promised, here are a few more suggestions on how to evaluate the effectiveness of your website. After you read these, if you have...
May 18, 2009
In the business arena today you must have a website to compete on an even playing field, but does your website help your business or hurt it? Customers look for several things when they go to a websit...
May 15, 2009
To launch a successful e-mail marketing campaign you must reach the right targeted audience for your business. In order to do that you may have to do one of two things: Have a great customer tracking...
May 15, 2009
Cutting costs in tough economic times is a harsh business reality. How do you know what you can cut and what you have to leave alone? You can only save so much on paper and other office supplies. Pret...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
